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Tips for Writing Ezine Articles You have likely picked up a magazine at your doctor's office or even subscribed to favorite magazines that are delivered to your home so you can enjoy reading articles of interest. Ezine articles are simply an online magazine, consisting of various articles of your choosing. Some people will create an ezine collection of articles based on various subjects while other people focus specifically on one or two subject matters. Regardless, setting up your ezine article business can be highly successful and lucrative. To give you an idea of just how successful your ezine article business can be, many online websites that offer this type of reading have more than two million visitors monthly. That means every time a person is clicking into the site, the owner of that site is making money. For this option, you would create your list of articles to start drawing people in but then weekly, you would write additional articles or replace what you have with fresh information. For this, you can do the writing on your own or hire a professional writer to assist. When it comes to creating a successful ezine article business, you have two primary strategies. First, there is the focused and consistent distribution of original and interesting articles, as mentioned above. These articles would be directed to a small but relevant list of publishers. For this, the market covers approximately 15%. The second option is by simply writing articles without much of a plan while putting the articles where you think they will do best and hoping they succeed. The problem is that this second risky strategy is comprised of the majority of the market but with little to no success. If you want your ezine article website to reach a high level of success, you need to follow some specific guidelines while staying in the 15% category. For instance, the articles should be fresh and original. Additionally, keep the length of the articles between 300 and 700 words. Anything shorter is boring and not well defined while anything longer becomes too much for most readers to absorb. In other words, the number one reason people turn to ezine articles is that they are short, concise, factual, and interesting. Keep to the right length and you will capture more readers. Make sure the headline of your ezine articles make sense. Typically, 90% of the traffic pushed toward your online website will be due to the headline. For instance, if you were writing an article about Training a Pit Bull, a headline such as "It Ain't No Bull" would leave readers confused. However, if you stick with a headline that tells the reader what the content focuses on, you will do much better. After all, most people do not have time or interest to decipher headlines of ezine articles. Additionally, your ezine articles should be keyword rich without going overboard. Again, if you had an article pertaining to Pit Bull training, you would use keywords such as "Pit Bull", "dog training", and "dog behavior", and then variations of those keywords. However, if every other sentence in the article has a keyword or phrase, the flow of the content would be distorted and uninteresting. In fact, making an ezine article too keyword rich could mean the article is rejected by search engines. Finally, the distribution of your ezine articles will also influence your success. As an example, you would have better results and make more money by distributing 50 articles to four websites or publishers than you would to produce 10 articles going to 100 sites or publishers. |